ÿþ<html> <head> <title>Email Newsletter - Charlotte, Gastonia, Rock Hill | Spectrumwise</title> <style type="text/css"> .headerTop { background-color:#ffcc66; transparent; text-align:center; } .adminText { font-size:10px; color:#996600; line-height:200%; font-family:verdana; text-decoration:none; } .headerBar { background-color:#ffffff; } .title { font-size:20px; font-weight:bold; color:#cc6600; font-family:arial;} .subTitle { font-size:11px; font-weight:normal; color:#666666; font-style:italic; font-family:arial; } td { font-size:12px; color:#666666;font-family:arial; margin:0;} .sideColumn { background-color:#ffffff; border-left:1px dashed #cccccc; text-align:left; } .sideColumnText { font-size:11px; font-weight:normal; color:#999999; font-family:arial;} .sideColumnTitle { font-size:15px; font-weight:bold; color:#333333; font-family:arial; line-height:150%; } .footerRow { background-color:#ffffcc;} .footerText { font-size:10px; color:#996600; line-height:100%; font-family:verdana; } a { color:#08294F; color:#08294F; color:#08294F; text-decoration:none;} a:hover {text-decoration:underline;} a.link { color:#08294F; font-size: 17px; font-weight: normal; font-family:arial; letter-spacing:-1px; margin:0; padding:0;} .leftcolumn { padding-right: 0px;} .postcontent img {float:left; margin-right:15px;} .postcontent table {background-color:#ffffff; border:1px solid #dadada; padding:20px;} .postcontent td {padding-bottom:10px; } .autoblogfoot{ display:none;} </style> </head> <body leftmargin="0" marginwidth="0" topmargin="0" marginheight="0" offset="0" bgcolor="#dddddd"> <table width="100%" cellpadding="10" cellspacing="0" bgcolor="#dddddd"> <tr> <td valign="top" align="center"> <!-- HEADER --> <table cellspacing="0" cellpadding="0" border="0" width="600" align="center" bgcolor="#ffffff"> <tr> <td colspan="2" align="center" style="background-color:#dddddd; padding-bottom: 10px;"> <!-- web url --> <span class="customHeader" style="font-size:10px; color:#999999; font-family:verdana; text-decoration:none;">Email not displaying correctly? <webversion style="font-size: 10px; color: rgb(153, 153, 153); font-family: verdana; text-decoration: none;" >View it in your browser.</webversion></span> <!-- /web url --> </td> <tr> <td colspan="2"> <!-- client header --> <a href="http://spectrumwise.com/"><img src="http://www.prontopreview.com/pageimages/newsletter/header/spectrumwise.jpg" alt="Spectrumwise" border="0" style="float:none"/></a> <!-- client header --> </td> </tr> </table> <!-- /HEADER --> <!-- BODY --> <table cellspacing="0" cellpadding="20" border="0" width="600" bgcolor="#ffffff"> <tr> <td width="400" valign="top" align="left" style="background-color:#ffffff; font-size:12px; color:#000000; line-height:20px; font-family:arial; padding-right:0px; padding-top:10px;"> <!-- LEFT COLUMN --> <!-- newsletter content and posts from shortcode--> <div class="postcontent"> <p><table cellspacing="0" cellpadding="0" border="0"><tr><td><a href="http://www.spectrumwise.com/2011/10/hackers-now-prefer-small-companies/" style="font-size:22px; font-weight:normal; color:#08294F; font-family:arial; line-height:26px; ">Hackers Now Prefer Small Companies</a></td></tr><tr><td style="font-size:12px; line-height:20px;"><p><img align="left" hspace="10" class="alignleft" style="margin: 0px 10px 0px 0px;" src="http://www.techadvisory.org/wp-content/uploads/2011/09/cyber-thief-C.jpg" alt="" width="170" height="170" />Statistics are showing that small and medium-sized businesses are being targeted by hackers on an escalating scale. The reason for this is smaller businesses tend to have lax and weak security, making them much easier and quicker to steal from.<br clear="left"></p> <p>In physics, there&#8217;s a concept called &#8216;the path of least resistance&#8217;. The meaning is plain enough <em> </em> objects that move in a system take the path where they will encounter the least challenges and hurdles in order to quickly move to wherever they are going.</p> <p>Apparently, the same principle applies to hackers nowadays. Instead of targeting larger firms for that big &#8216;score&#8217;, hackers are now considering it more feasible and much easier to victimize smaller firms and companies, even for a much smaller amount of money.</p> <p>Why is that? First, smaller companies generally have much more vulnerable IT systems. Security is minimal or average at best, and the hackers don&#8217;t get as much heat or attention when compared to trying to breach the much more complicated, state-of-the-art security systems of bigger firms and businesses. Take a small newsstand business in Chicago: cyberthieves were able to install a Trojan in the cash registers which sent swiped credit card numbers to Russia. When the jig was discovered, Mastercard subsequently demanded an investigation  at the expense of the business owner  and the proprietor had to shell out a hefty $22,000.<em><sup style="font-size: 12px;">(i)</sup></em></p> <p>A survey in the United States reveals that more than half of small or medium-sized businesses believed that they ran no risk of being victimized by hackers, and less than half of the respondents had security systems in place.<em><sup style="font-size: 12px;">(ii)</sup></em> That looks like a path of least resistance, as far as hackers are concerned.</p> <p>The loss of a few thousand bucks may not be much for a big business, but it can make a significant dent on the profits and sustainability of smaller organizations. And in the case of implanted viruses that steal credit card information, your reputation can also take a big hit. So if you want your business to stay truly safe before it&#8217;s too late, please contact us so we can discuss options and blueprints to make your business secure.</p> <p><strong>References:</strong> <a href="http://online.wsj.com/article/SB10001424052702304567604576454173706460768.html?mod=dist_smartbrief" target="_blank">(<em>i</em>)</a> and <a href="http://opensystemscomputing.com/computer-security/dont-think-hackers-target-small-business-think-again/" target="_blank">(<em>ii</em>)</a><br/> <div class="autoblogfoot">Published with permission from TechAdvisory.org. <a href="http://www.techadvisory.org/2011/10/hackers-now-prefer-small-companies/">Source.</a></div></p> </td></tr></table><br/><br /> <table cellspacing="0" cellpadding="0" border="0"><tr><td><a href="http://www.spectrumwise.com/2011/09/why-move-up-to-windows-7-and-2008-r2/" style="font-size:22px; font-weight:normal; color:#08294F; font-family:arial; line-height:26px; ">Why Move Up to Windows 7 and 2008 R2?</a></td></tr><tr><td style="font-size:12px; line-height:20px;"><p><img align="left" hspace="10" class="alignleft" style="margin: 0px 10px 0px 0px;" src="http://www.techadvisory.org/wp-content/uploads/2011/09/upgrade-C.jpg" alt="" width="170" height="170" />It&#8217;s common for many businesses to forgo upgrading their systems when new software comes along <em> </em> it&#8217;s not only expensive, but why change something that&#8217;s been serviceable and reliable so far? However, considering that studies and tests are showing that Windows 7 and Windows 2008 R2 are significantly outperforming their predecessors, it may be time to at least consider beginning a gradual upgrade.<br clear="left"></p><p style="text-align:left;"><a href="http://www.spectrumwise.com/2011/09/why-move-up-to-windows-7-and-2008-r2/" style="color:#08294F">Read more...</a></p></td></tr></table><br/><br /> <table cellspacing="0" cellpadding="0" border="0"><tr><td><a href="http://www.spectrumwise.com/2011/09/scammers-now-pose-as-microsoft-reps/" style="font-size:22px; font-weight:normal; color:#08294F; font-family:arial; line-height:26px; ">Scammers Now Pose as Microsoft Reps</a></td></tr><tr><td style="font-size:12px; line-height:20px;"><p><img align="left" hspace="10" class="alignleft" style="margin: 0px 10px 0px 0px;" src="http://www.techadvisory.org/wp-content/uploads/2011/09/fake-caller-from-ms-C.jpg" alt="hand holding phone while dialing" width="170" height="170" />When someone who identifies him/herself as a representative from Microsoft calls you out of the blue, be wary. A new scam involves people posing as Microsoft employees and scaring victims into paying for bogus service and giving up credit information, by telling them that their system has been infected by a virus or that it&#8217;s running too slowly.<br clear="left"></p><p style="text-align:left;"><a href="http://www.spectrumwise.com/2011/09/scammers-now-pose-as-microsoft-reps/" style="color:#08294F">Read more...</a></p></td></tr></table><br/><br /> <table cellspacing="0" cellpadding="0" border="0"><tr><td><a href="http://www.spectrumwise.com/2011/09/lock-access-to-your-windows-desktop-quickly/" style="font-size:22px; font-weight:normal; color:#08294F; font-family:arial; line-height:26px; ">Lock Access to Your Windows Desktop Quickly</a></td></tr><tr><td style="font-size:12px; line-height:20px;"><p><img align="left" hspace="10" class="alignleft" style="margin: 0px 10px 0px 0px;" src="http://www.techadvisory.org/wp-content/uploads/2011/09/Lock-Access.jpg" alt="" width="170" height="170" />Leaving your computer for a short time but don&#8217;t want anyone peeking at your desktop or files? Simply lock it. When you lock your desktop, anyone who wants to use it will have to log in using their username and password.<br clear="left"></p><p style="text-align:left;"><a href="http://www.spectrumwise.com/2011/09/lock-access-to-your-windows-desktop-quickly/" style="color:#08294F">Read more...</a></p></td></tr></table><br/><br /> <table cellspacing="0" cellpadding="0" border="0"><tr><td><a href="http://www.spectrumwise.com/2011/09/trigger-animation-on-click-of-an-object-in-microsoft-powerpoint-2010/" style="font-size:22px; font-weight:normal; color:#08294F; font-family:arial; line-height:26px; ">Trigger Animation On Click of an Object in Microsoft PowerPoint 2010</a></td></tr><tr><td style="font-size:12px; line-height:20px;"><p><img align="left" hspace="10" class="alignleft" style="margin: 0px 10px 0px 0px;" src="http://www.techadvisory.org/wp-content/uploads/2011/09/on-click-of.jpg" alt="" width="170" height="170" />In Microsoft PowerPoint 2010, you can set an animation to trigger when you click on an object. This is a simple way to add and control interactivity to your presentation. To add an animation trigger, select an object that already has animation applied to it.<br clear="left"></p><p style="text-align:left;"><a href="http://www.spectrumwise.com/2011/09/trigger-animation-on-click-of-an-object-in-microsoft-powerpoint-2010/" style="color:#08294F">Read more...</a></p></td></tr></table><br/><br /> <img style="width: 360px;" src="http://www.prontopreview.com/pageimages/newsletter/cartoons/2011-10it.jpg" alt="cartoon" /></p> </div> <!-- /newsletter content and posts from shortcode --> <!-- /LEFT COLUMN --> </td> <td width="200" valign="top" align="left" style="background-color:#ffffff; padding-top:20px;"> <!-- RIGHT COLUMN --> <div style="font-size:11px; text-align:left; margin-bottom:10px;"> <span style="color:#08294F; font-family:arial; font-size:17px; font-weight:normal; letter-spacing:-1px; line-height:20px; margin:0; padding:0;">Virtualization</span> <div class="textwidget"><br />Make the move to a more dynamic infrastructure through <strong><a href="http://www.spectrumwise.com/worry-free-solutions/virtualization/" target="_blank">Virtualization</a></strong>. Let Spectrumwise show you how.</div> <br><span style="color:#08294F; font-family:arial; font-size:17px; font-weight:normal; letter-spacing:-1px; line-height:20px; margin:0; padding:0;">Managed Services</span> <div class="textwidget"><p>Our Managed Services provide you with a fixed monthly IT expense, so you can depend on both your technology and a predictable budget without costly surprises.</p> <a href="http://www.spectrumwise.com/managed/" target="_blank">Request a No-Obligation Assessment </a></div> <br><span style="color:#08294F; font-family:arial; font-size:17px; font-weight:normal; letter-spacing:-1px; line-height:20px; margin:0; padding:0;">VoIP Solutions</span> <div class="textwidget"><br/>Your staff needs reliable phone technology and your company needs cost-effective solutions. Learn why our <strong><a href="http://www.spectrumwise.com/worry-free-solutions/voip/" target="_blank">VoIP Solutions</a></strong> could be the answer.</div> <br><span style="color:#08294F; font-family:arial; font-size:17px; font-weight:normal; letter-spacing:-1px; line-height:20px; margin:0; padding:0;">White Papers </span> <div class="textwidget"><p><a href="http://www.spectrumwise.com/free-stuff/white-papers/" target="_blank"> <img width="64" hspace="2" align="left" src="http://spectrumwise.prontopreview.com/files/2011/06/whitepapers.png" border="0" alt="White Papers"/></a>Check out the Spectrumwise <strong> <a href="http://www.spectrumwise.com/free-stuff/white-papers/" target="_blank">White Paper Library</a> </strong> for simple technology tips you and your staff can put to use today.</p></div> <br> </div> <!-- /RIGHT COLUMN --> </td> </tr> <tr> <td colspan="2" valign="top" align="center" style="background-color:#030F1D; padding:10px 0px;"> <!-- FOOTER --> <span style="font-size:10px; color:#ffffff; line-height:16px; font-family:verdana;"> <p><p>That s it for this month. Remember, if you need help in implementing <br /> any of this month s tips, <a href="http://spectrumwise.com/about-us/contact-us/" target="_blank" style="color:#ffffff;" ><strong>contact us</strong> </a> we re here to help.</p> <p>This mail was sent from:<br /> Spectrumwise 10965 Winds Crossing Drive Suite 200 Charlotte, NC 28273 704-527-8324</P> <p>© 2011 Spectrumwise. All rights reserved.</p> <p><unsubscribe><font color="#ffffff">Unsubscribe from this newsletter.</font></unsubscribe></p> </p> </span> <!-- /FOOTER --> </td> </tr> </table> </td> </tr> </table> </body> </html>