ÿþ<html> <head> <title>Email Newsletter - Charlotte, Gastonia, Rock Hill | Spectrumwise</title> <style type="text/css"> .headerTop { background-color:#ffcc66; transparent; text-align:center; } .adminText { font-size:10px; color:#996600; line-height:200%; font-family:verdana; text-decoration:none; } .headerBar { background-color:#ffffff; } .title { font-size:20px; font-weight:bold; color:#cc6600; font-family:arial;} .subTitle { font-size:11px; font-weight:normal; color:#666666; font-style:italic; font-family:arial; } td { font-size:12px; color:#666666;font-family:arial; margin:0;} .sideColumn { background-color:#ffffff; border-left:1px dashed #cccccc; text-align:left; } .sideColumnText { font-size:11px; font-weight:normal; color:#999999; font-family:arial;} .sideColumnTitle { font-size:15px; font-weight:bold; color:#333333; font-family:arial; line-height:150%; } .footerRow { background-color:#ffffcc;} .footerText { font-size:10px; color:#996600; line-height:100%; font-family:verdana; } a { color:#08294F; color:#08294F; color:#08294F; text-decoration:none;} a:hover {text-decoration:underline;} a.link { color:#08294F; font-size: 17px; font-weight: normal; font-family:arial; letter-spacing:-1px; margin:0; padding:0;} .leftcolumn { padding-right: 0px;} .postcontent img {float:left; margin-right:15px;} .postcontent table {background-color:#ffffff; border:1px solid #dadada; padding:20px;} .postcontent td {padding-bottom:10px; } .autoblogfoot{ display:none;} </style> </head> <body leftmargin="0" marginwidth="0" topmargin="0" marginheight="0" offset="0" bgcolor="#dddddd"> <table width="100%" cellpadding="10" cellspacing="0" bgcolor="#dddddd"> <tr> <td valign="top" align="center"> <!-- HEADER --> <table cellspacing="0" cellpadding="0" border="0" width="600" align="center" bgcolor="#ffffff"> <tr> <td colspan="2" align="center" style="background-color:#dddddd; padding-bottom: 10px;"> <!-- web url --> <span class="customHeader" style="font-size:10px; color:#999999; font-family:verdana; text-decoration:none;">Email not displaying correctly? <webversion style="font-size: 10px; color: rgb(153, 153, 153); font-family: verdana; text-decoration: none;" >View it in your browser.</webversion></span> <!-- /web url --> </td> <tr> <td colspan="2"> <!-- client header --> <a href="http://spectrumwise.com/"><img src="http://www.prontopreview.com/pageimages/newsletter/header/spectrumwise.jpg" alt="Spectrumwise" border="0" style="float:none"/></a> <!-- client header --> </td> </tr> </table> <!-- /HEADER --> <!-- BODY --> <table cellspacing="0" cellpadding="20" border="0" width="600" bgcolor="#ffffff"> <tr> <td width="400" valign="top" align="left" style="background-color:#ffffff; font-size:12px; color:#000000; line-height:20px; font-family:arial; padding-right:0px; padding-top:10px;"> <!-- LEFT COLUMN --> <!-- newsletter content and posts from shortcode--> <div class="postcontent"> <p><table cellspacing="0" cellpadding="0" border="0"><tr><td><a href="http://www.spectrumwise.com/2011/11/facebook-business-growth/" style="font-size:22px; font-weight:normal; color:#08294F; font-family:arial; line-height:26px; ">Facebook + Business = Growth?</a></td></tr><tr><td style="font-size:12px; line-height:20px;"><p><img align="left" hspace="10" class="alignleft" style="margin: 0px 10px 0px 0px;" src="http://www.techadvisory.org/wp-content/uploads/2011/10/FB-and-business-C.jpg" alt="" width="170" height="170" />While there is truth to the sentiment that social networking sites like Facebook can put a damper on productivity in a business setting, it is also true that Facebook can be used to help a business become a bigger online presence in its chosen market and help establish better rapport with potential clients.<br clear="left"></p> <p>When it comes to Facebook, the usual default attitude of businesses is to shun it completely. And while there is merit to the argument that social networks, Facebook especially, can hamper and derail productivity in an organization, there is also a lot Facebook can do to help your business grow.</p> <p>Reports cite that as many as 800 million people around the world are on Facebook <em> </em> that&#8217;s a larger-than-life audience that makes marketing experts giddy with excitement. When you think about it, Facebook presents a huge marketing opportunity for you and your business to connect with a lot of people who may become potential clients in the future. Think of having a Facebook page as a mini-website of sorts, one that supplements and complements your main website.</p> <p>Since it&#8217;s a medium to establish rapport with potential clients, experts suggest that a business Facebook page must contain more interesting content <em> </em> related your business, of course <em> </em> designed to attract readers and visitors, rather than hard-sell information about your products and services. Your Facebook page serves as a complement to your website, not a duplicate of it. If you consistently serve up interesting and useful information, people will then go to your website to see what you&#8217;re all about.</p> <p>Also, don&#8217;t hesitate to establish more personal relationships with people who visit your Facebook page <em> </em> the &#8216;likers&#8217; and the people who comment and ask questions. Answer queries promptly and make yourself visible. One of the points of having a Facebook page is so people won&#8217;t feel intimidated by a stiff corporate front <em> </em> a Facebook page tells them that you&#8217;re a company that&#8217;s willing to hear them out and listen to what they want.</p> <p>If you want to know more about how to use Facebook pages to help your business grow, please give us a call and we&#8217;ll be happy to sit down with you to draw up potential strategies to increase your online presence and potential client base.<br/> <div class="autoblogfoot">Published with permission from TechAdvisory.org. <a href="http://www.techadvisory.org/2011/11/facebook-business-growth/">Source.</a></div></p> </td></tr></table><br/><br /> <table cellspacing="0" cellpadding="0" border="0"><tr><td><a href="http://www.spectrumwise.com/2011/09/are-we-on-the-cusp-of-a-post-pc-world/" style="font-size:22px; font-weight:normal; color:#08294F; font-family:arial; line-height:26px; ">Are we On the Cusp of a Post-PC World?</a></td></tr><tr><td style="font-size:12px; line-height:20px;"><p><img align="left" hspace="10" class="alignleft" style="margin: 0px 10px 0px 0px;" src="http://www.techadvisory.org/wp-content/uploads/2011/09/Post-PC-era-C.jpg" alt="" width="170" height="170" />Are we in a post-PC era as Apple would have us believe? Or is it a PC-plus world as Microsoft maintains? Some believe we are witnessing the dawn of a new era in which devices and operating systems will dominate our computing habits. Read on and weigh in with your opinion.<br clear="left"></p><p style="text-align:left;"><a href="http://www.spectrumwise.com/2011/09/are-we-on-the-cusp-of-a-post-pc-world/" style="color:#08294F">Read more...</a></p></td></tr></table><br/><br /> <table cellspacing="0" cellpadding="0" border="0"><tr><td><a href="http://www.spectrumwise.com/2011/09/facing-it-consumerization/" style="font-size:22px; font-weight:normal; color:#08294F; font-family:arial; line-height:26px; ">Facing IT Consumerization</a></td></tr><tr><td style="font-size:12px; line-height:20px;"><p><img align="left" hspace="10" class="alignleft" style="margin: 0px 10px 0px 0px;" src="http://www.techadvisory.org/wp-content/uploads/2011/09/Consumerization-C.jpg" alt="" width="170" height="170" />When new IT is released in the consumer market first, gains widespread popularity, and is then adapted by businesses for business use, it&#8217;s called IT consumerization. While many see the pros of this practice, few see the cons <em>-</em> and in business, it&#8217;s important to know both sides and understand not only how it will affect you, but also how to respond to it.<br clear="left"></p><p style="text-align:left;"><a href="http://www.spectrumwise.com/2011/09/facing-it-consumerization/" style="color:#08294F">Read more...</a></p></td></tr></table><br/><br /> <table cellspacing="0" cellpadding="0" border="0"><tr><td><a href="http://www.spectrumwise.com/2011/10/changing-the-default-apps-on-your-android-device/" style="font-size:22px; font-weight:normal; color:#08294F; font-family:arial; line-height:26px; ">Changing the Default Apps on your Android Device</a></td></tr><tr><td style="font-size:12px; line-height:20px;"><p><img align="left" hspace="10" class="alignleft" style="margin: 0px 10px 0px 0px;" src="http://www.techadvisory.org/wp-content/uploads/2011/10/android.jpg" alt="" width="170" height="170" />If you, for example, install multiple media player applications on your Android device, you ll find that Android will give you the choice of which application to launch by default when you open a media file or document. However, after you may find later that you what to change this default.<br clear="left"></p><p style="text-align:left;"><a href="http://www.spectrumwise.com/2011/10/changing-the-default-apps-on-your-android-device/" style="color:#08294F">Read more...</a></p></td></tr></table><br/><br /> <table cellspacing="0" cellpadding="0" border="0"><tr><td><a href="http://www.spectrumwise.com/2011/10/dial-phone-numbers-in-safari-on-an-iphone/" style="font-size:22px; font-weight:normal; color:#08294F; font-family:arial; line-height:26px; ">Dial Phone Numbers in Safari on an iPhone</a></td></tr><tr><td style="font-size:12px; line-height:20px;"><p><img align="left" hspace="10" class="alignleft" style="margin: 0px 10px 0px 0px;" src="http://www.techadvisory.org/wp-content/uploads/2011/10/Dial-Phone-Numbers.jpg" alt="" width="170" height="170" />Ever surfed for the number of a pizza place on your iPhone and just wanted to dial the phone number straight from the webpage? If you are using the default browser on your iPhone, which is Safari, that&#8217;s no problem at all.<br clear="left"></p><p style="text-align:left;"><a href="http://www.spectrumwise.com/2011/10/dial-phone-numbers-in-safari-on-an-iphone/" style="color:#08294F">Read more...</a></p></td></tr></table><br/><br /> <img style="width: 360px;" src="http://www.prontopreview.com/pageimages/newsletter/cartoons/2011-11it.jpg" alt="cartoon" /></p> </div> <!-- /newsletter content and posts from shortcode --> <!-- /LEFT COLUMN --> </td> <td width="200" valign="top" align="left" style="background-color:#ffffff; padding-top:20px;"> <!-- RIGHT COLUMN --> <div style="font-size:11px; text-align:left; margin-bottom:10px;"> <span style="color:#08294F; font-family:arial; font-size:17px; font-weight:normal; letter-spacing:-1px; line-height:20px; margin:0; padding:0;">Virtualization</span> <div class="textwidget"><br />Make the move to a more dynamic infrastructure through <strong><a href="http://www.spectrumwise.com/worry-free-solutions/virtualization/" target="_blank">Virtualization</a></strong>. Let Spectrumwise show you how.</div> <br><span style="color:#08294F; font-family:arial; font-size:17px; font-weight:normal; letter-spacing:-1px; line-height:20px; margin:0; padding:0;">Managed Services</span> <div class="textwidget"><p>Our Managed Services provide you with a fixed monthly IT expense, so you can depend on both your technology and a predictable budget without costly surprises.</p> <a href="http://www.spectrumwise.com/managed/" target="_blank">Request a No-Obligation Assessment </a></div> <br><span style="color:#08294F; font-family:arial; font-size:17px; font-weight:normal; letter-spacing:-1px; line-height:20px; margin:0; padding:0;">VoIP Solutions</span> <div class="textwidget"><br/>Your staff needs reliable phone technology and your company needs cost-effective solutions. Learn why our <strong><a href="http://www.spectrumwise.com/worry-free-solutions/voip/" target="_blank">VoIP Solutions</a></strong> could be the answer.</div> <br><span style="color:#08294F; font-family:arial; font-size:17px; font-weight:normal; letter-spacing:-1px; line-height:20px; margin:0; padding:0;">White Papers </span> <div class="textwidget"><p><a href="http://www.spectrumwise.com/free-stuff/white-papers/" target="_blank"> <img width="64" hspace="2" align="left" src="http://spectrumwise.prontopreview.com/files/2011/06/whitepapers.png" border="0" alt="White Papers"/></a>Check out the Spectrumwise <strong> <a href="http://www.spectrumwise.com/free-stuff/white-papers/" target="_blank">White Paper Library</a> </strong> for simple technology tips you and your staff can put to use today.</p></div> <br> </div> <!-- /RIGHT COLUMN --> </td> </tr> <tr> <td colspan="2" valign="top" align="center" style="background-color:#030F1D; padding:10px 0px;"> <!-- FOOTER --> <span style="font-size:10px; color:#ffffff; line-height:16px; font-family:verdana;"> <p><p>That s it for this month. Remember, if you need help in implementing <br /> any of this month s tips, <a href="http://spectrumwise.com/about-us/contact-us/" target="_blank" style="color:#ffffff;" ><strong>contact us</strong> </a> we re here to help.</p> <p>This mail was sent from:<br /> Spectrumwise 10965 Winds Crossing Drive Suite 200 Charlotte, NC 28273 704-527-8324</P> <p>© 2011 Spectrumwise. All rights reserved.</p> <p><unsubscribe><font color="#ffffff">Unsubscribe from this newsletter.</font></unsubscribe></p> </p> </span> <!-- /FOOTER --> </td> </tr> </table> </td> </tr> </table> </body> </html>