5 Ways to keep your company culture alive even in a remote work setup
Every company has a culture, which is often expressed through core values unique to a business’s goals and internal processes. These values guide both macro and micro decision-making, from choosing what products to launch to setting the tone in advertising campaigns. They also inform human interactions, such as how colleagues collaborate, foster camaraderie, and celebrate […]
How to best use popular social media platforms to grow your business
Policies that limit operating capacity and encourage social distancing pose a threat to North Carolina businesses that rely on traditional marketing methods, like word of mouth and distribution of flyers. If your business is one of those bound to be affected by the new normal, keep in mind that every modern business problem calls for […]
5 Browser extensions that improve productivity
Staying productive isn’t easy. Factors like workplace comfort, background noise, mood, and task complexity all affect work performance, positively or otherwise. Offices, with their quiet spaces and ergonomic furniture, aim to minimize factors that negatively impact productivity. But now that work from home arrangements are quickly becoming the norm, how can remote workers maintain optimal […]
3 Steps to safely reopen your North Carolina business during a pandemic
The COVID-19 pandemic has forced North Carolina businesses to temporarily halt operations and adopt a remote work setup to secure business continuity. And it will be some time before we see all businesses run at increased capacity again, as Phase 3 of the statewide reopening scheme has been delayed. When restrictions are finally lifted, make […]
From hurricanes to hackers: Disaster preparedness tips for SMBs
The most important thing in running a business is, well, to keep it running. This may sound like a piece of cake, but it’s not. On top of ensuring a healthy cash flow and building a loyal customer base, you have to be prepared for anything that can threaten business continuity. This means preparing for […]
How to manage remote workers effectively
On June 24, the state of North Carolina decided to extend its stay-at-home order until August 7, pushing businesses to continue powering their operations via a remote workforce. The good news is that North Carolina ranks ninth among the best states for working remotely. This goes to show that employees in the Tar Heel State […]
How to improve your cybersecurity without overspending
Remote work arrangements will become part of the norm in post-COVID-19 workplaces, and businesses will have to rely heavily on cloud-powered technologies more than ever. But while these technologies give organizations unprecedented accessibility, they are also prone to cyberattacks. This is why investing in cybersecurity is paramount. But not all small- and medium-sized businesses in […]
How IT-related downtime affects your business
Practically every business in Charlotte, North Carolina experiences downtime due to tech malfunctions. But while not having 100% uptime is normal, experiencing recurring interruptions can adversely affect your organization. Here are the most common ways IT-related dowtimes hinder your business from achieving its potential. Productivity dips Because a huge part of your operations — if […]
What every business owner should know about corporate social responsibility (CSR)
Imagine that Company A and Company B were sold similar products in Charlotte, North Carolina, but Company A donated a part of its sales to environmental causes and Company B did not. There’s a bigger chance that customers would choose the former. After all, picking Company A demonstrates ethical behavior, and buying their products benefits […]
How to achieve work-life balance while remote working
Remote working is seeing an unprecedented rise across the United States, as post-COVID-19 workplaces turn to more agile business strategies that ensure business continuity. But adapting to a work from home arrangement can be difficult, especially for employees who have worked in physical offices all their lives. One of their biggest challenges is achieving work-life […]